TAFFY CLIFFORD
GRAPHIC
DESIGNER
PRINT & WEB


Natural born creative and highly skilled Graphic Designer built from over a decade of on the job experience. My creative talents and abilities cover a wide range of projects from building national level publications that include print and digital mediums, to print and web ads, various marketing materials, and large scale event promotional pieces.
My level of professional experience allows me to approach projects not only with a high-level of creativity and energy, but also the efficiency, speed and accuracy needed to knock out high-demand production work.
SKILLS
PRINT DESIGN/LAYOUT
PACKAGING DESIGN/LAYOUT
EMAIL/SOCIAL MEDIA
WEB DESIGN
MARKETING MATERIALS
ADOBE CREATIVE CLOUD:
PHOTOSHOP
INDESIGN
ILLUSTRATOR
ACROBAT
BRIDGE
DREAMWEAVER
MICROSOFT OFFICE:
OUTLOOK
WORD
TEAMS
EXCEL
POWERPOINT
ONDEDRIVE
ONENOTE
WORDPRESS
WIX
SQUARESPACE
CONSTANT CONTACT
MAIL CHIMP
PROJECT MANAGEMENT PLATFORM
BASECAMP
© 2024 by Taffy Clifford. Proudly created with Wix.com
RESUME
SENIOR GRAPHIC DESIGNER
IC Intracom
09/2015 - Present
Design from concept to final production, digital and print for all marketing materials ads, brochures, sales collateral, social media marketing posts, landing pages, email campaigns, web banners, trade show booth design and collateral, for 2 brands (Manhattan Products and Intellinet Solutions). Web site management of corporate site.
SENIOR GRAPHIC DESIGNER
KelbyOne/Kelby Media Group
08/2004 - 03/2015
Served as a senior design resource for online training e-commerce company, supporting multi-channel marketing campaigns, national and international events, print and digital publications including magazine and books, and other various in-house design needs.
Collaborate with a team of Graphic Designers, Creative Directors, Copywriters, Videographers, Web Designs and Marketing professionals to help support creative energy, inspiration and idea development processes.
Plan, design and layout national print and digital publications, including the award-winning Photoshop User magazine published 10 times a year
and a number of best-selling books.
Lead the development and implementation of conceptual designs for all
in-house publications including supporting graphics, feature and editorial layouts for both print and digital versions.
Conceptualize, develop and provide creative deliverables for multi-channel marketing campaigns, including banner ads, emails, social media, landing pages, print ads and other various materials.
Streamlined and maintained efficient and accurate archiving process for
all magazine issues and marketing materials. Collaborate with Creative
and Marketing teams to develop creative for high-profile, large scale, themed events around the United States, in addition to working as event staff for registration and expo floor training booth and bookstore.
Work in conjunction with the Creative Director to develop illustrations, supporting art and abstract art pieces to establish a standard of design within publications, and marketing materials. Stay up-to-date with current industry design trends, latest program updates and print technologies through routine trainings and educational resources.
05/03 - 08/04
Senior Graphic Designer
Florida Suncoast Tourism Promotions - Largo, FL
Concept, design/layout and print production of rack cards, brochures
and postcards for Florida attractions Ad design for magazines. Layout
and print production of the Florida Attractions Map, and the Suncoast
Trolley Map.
7/00-05/03
Senior Graphic Designer
Impact Advertising - Dunedin, FL
Design and layout of promotional product catalogs as well as various custom catalogs for clients. Design and production of magazine ads, product sell sheets and direct mail pieces. Redesigned company logo, cover concepts and design for all catalogs, photo scanning and editing
and digital library maintenance.
5/96-7/00
Graphic Designer
ZAC Catalogs - Clearwater, FL
Design and layout of 84 page catalog, magazine ads, product sell sheets, brochures, newspapers, direct mail pieces and media kits. Logo designs,
cover concepts and design, photo scanning and editing.